Reach New Customers and Get More Sales

Learn About the Buying Habits of an Underserved but Growing Market Segment

Hispanics make up nearly 1/5 of the US population and their numbers are growing fast.
Hispanic purchasing power is projected to grow to $1.9 Trillion dollars by 2023.

Car sales to Hispanics are expected to grow by 8% over the next five years compared to a 2% decline in the total market.

Did you know that:

  • Hispanics are willing to pay a premium price for a reputable brand?
  • Both genders use search engines and dealer websites as their main sources for information when researching what car to purchase?

You can build a base of happy Hispanic customers for your dealership.

Our Hispanic Car Buyers Survey will tell you:
  • The most important factor in deciding what type of vehicle Hispanics will buy next.
  • The most valued auto brands for U.S. Hispanics
  • How income impacts car-buying preferences.
  • How much men and women are willing to spend on their next car by income.
Receive your free report on how US Hispanics choose what to drive!

Don't Wait: Get the Survey Report Today!

Geoff Eade
Adam and his team are “the best” marketing/IT company that I have ever worked with, period! Great people, very responsive, with good ideas… I could not be happier with my change to Surgemetrix. - Geoff Eade
Kelly Levesque
When they took over my website, SurgeMetrix immediately walked through my site with me, listened to the improvements I wanted to make, suggested some of their own, and started work on an updated version. The result is a site that's over 5X faster and much easier for my shoppers to use. - Craig Paretti
Kelly Levesque
When they took over my website, SurgeMetrix immediately walked through my site with me, listened to the improvements I wanted to make, suggested some of their own, and started work on an updated version. The result is a site that's over 5X faster and much easier for my shoppers to use. - Kelly Levesque
Regal Car Sales
We have been working with SurgeMetrix as our website host and development team for years. They've always gone above and beyond to not only meet our needs, but exceed our expectations. Customer service is always prompt and exemplary. Lauri and her team are always available for last minute updates, and new projects. - Regal Car Sales
Caitlin Negethon
We are now very happy to have our site hosted with SurgeMetrix. When we need to add or change anything to our site it is done with ease and it has been nothing but a joy working with your support team (especially Lauri Marshall). It's nice to have confidence that things will be completed quickly and correctly! - Regal Car Sales