10 Real-World Video Tips to Help Your Dealership Stand Out

Man taking photo of tractor

Many of you have been told that you have a doppleganger… someone out in the world that looks and acts like you.  In most cases this is a source of humor, but in the case of one dealer of ours, it was nothing but a real pain in the “a double squiggle”.

How to Build Backlinks and Semantic Mentions to Improve Your Car Dealership’s Local SEO Performance

One of the most critical ranking factors that Google uses to rank your dealer website is the number of local backlinks and semantic mentions that connect websites near you to your dealer website.  Learning how to create and manage local backlinks and mentions is critical to your dealer website’s success in attracting customers. What are … Read more

Is There a “Right Balance” For SEO vs SEM Spending For Your Dealer Website?

Many car dealers use a mixture of search engine optimization (SEO) and pay-per-click search engine marketing (PPC SEM) to promote their websites. As a dealer, to maximize your return on investment, it’s crucial to find the right balance when you decide how much money to budget for each method. Balanced Spending Most marketing experts recommend … Read more