The Rise of US Hispanic Consumers: How Their Spending Power Has Changed Over the Years

Rising Spending Power

US Hispanic spending power is on the rise representing a change in their spending patterns as well. This creates opportunities for businesses in general, and car dealers in particular. The sooner you orient your marketing towards the community, to sooner you can build brand loyalty.

Did You Know This? Latest Hispanic Car Buying Preferences

Hispanic Car Buying Preferences

There are over 60 million Hispanics are living in the United States and their purchasing power hit $1.7 trillion in 2020, up from $210 billion in 1990! The U.S. Hispanic population continues to grow rapidly, accounting for around half of all U.S. births. Rapidly Changing Demographics Many states are facing rapidly changing Hispanic demographics. Texas ranks #2 and has a Hispanic … Read more