Is My Google Business Profile Worth the Hype?

Is Your GBP worth the hype?

Or… 17 Steps to Set Up and Manage Your Google Business Profile Over the last number of years you’ve probably heard the drum beat that your Google Business Profile (GBP) is extremely important for your car or tractor dealer website’s local SEO and now GEO (“Generative Engine Optimization”… you know… AI stuff).  Many consultants tell … Read more

Get Your Google Business Profile Categories Right!

Get Your GMB categories right!

A recent Forbes article on Google Business Profiles said that they “are no longer optional – [they are] an essential part of any business’s online presence and are often the first place customers look for up-to-date information about your company.  In the age of Covid-19, this is more true than ever.”  This statement is especially … Read more

Get More Reviews! No Excuses!

Google My Business optimization - 3 of 6

Issue 3 of 6 Customer reviews on Google My Business (GMB) can have a HUGE impact on how Google views your business and how you rank relative to your competitors.  It’s very important to pursue and maintain a good review ranking (and high volume of reviews) on your GMB listing.  Here are some reasons why. … Read more

Brand Messaging During COVID-19

Issue 2 of 6 Welcome to the second article in our series about managing your brand through the coronavirus pandemic using Google My Business (GMB). In this installment, we talk about how to make sure that you tell a clear story about what you’re doing to help and sell to customers during COVID-19. Think of … Read more