Is Your Dealer Website Hurting Your Bottom Line?

Slow websites hurt your bottom line

by Adam Dennis, David Kain, and Tom Kline Pull up your average dealer website and you typically find a bunch of stuff besides the core content and inventory: A slider with multiple promotions that load every few seconds. A range of calls to action (CTAs) across the home page, with many treated equally whether they are important or not. … Read more

Your Hispanic Marketing Opportunity…

Hispanic Marketing for Car Dealers

50%/60 Million/$1.7 Trillion/90% These 4 stats should mean a lot to you.  They provide a quick snapshot of the growing power of  the Hispanic Market.  Let’s take a look… According to Forbes, Census data shows US Hispanics account for almost half of US population growth.  If your dealership isn’t planning for this, and you don’t … Read more

Get More Reviews! No Excuses!

Google My Business optimization - 3 of 6

Issue 3 of 6 Customer reviews on Google My Business (GMB) can have a HUGE impact on how Google views your business and how you rank relative to your competitors.  It’s very important to pursue and maintain a good review ranking (and high volume of reviews) on your GMB listing.  Here are some reasons why. … Read more