Also Get Our 2020 Hispanic Car Buying Preferences Report Today!
2020 marked our first year conducting our Hispanic Car Buying Preferences reports. We started these reports because we found that, after many conversations with dealers, there was very little understanding, or appreciation, of the growing buying power of U.S. Hispanics.
These days, a smart dealer will mix up his or her marketing and advertising to reflect the community around their dealership. Times are changing and smart business people adapt. Will you?