Month: August 2020

Is Your Dealer Website Hurting Your Bottom Line?

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Slow websites hurt your bottom line

by Adam Dennis, David Kain, and Tom Kline Pull up your average dealer website and you typically find a bunch of stuff besides the core content and inventory: A slider with multiple promotions that load every few seconds. A range of calls to action (CTAs) across the home page, with many treated equally whether they are important or not. … Read more

Your Hispanic Marketing Opportunity…

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Hispanic Marketing for Car Dealers

50%/60 Million/$1.7 Trillion/90% These 4 stats should mean a lot to you.  They provide a quick snapshot of the growing power of  the Hispanic Market.  Let’s take a look… According to Forbes, Census data shows US Hispanics account for almost half of US population growth.  If your dealership isn’t planning for this, and you don’t … Read more