Ransomware attacks are one of the biggest threats facing most businesses today. For a dealership, a successful attack means much more than frozen computers—it means losing access to customer financing documents, service records, inventory systems, potentially lost sales, and, if hits the press, damage to your reputation. But you can protect yourself, and it’s not very hard to do.
A smooth, reliable sales process isn’t just about selling more cars, trucks, tractors, mowers, or farm eqiuipment—it’s about building lasting relationships. Here are our best practice-based steps to help you capture every lead and turn them into a happy, long-term customer.
A smooth, reliable sales process isn’t just about selling more cars, trucks, tractors, mowers, or farm eqiuipment—it’s about building lasting relationships. Here are our best practice-based steps to help you capture every lead and turn them into a happy, long-term customer.
Whether you sell tractors, lawnmowers, farm equipment, or cars and trucks, optimizing your relationships via a CRM is critical for your long term success. If you manage those relationships poorly, you will lose money. Do it well, and you will maximize profits and build strong customer loyalty.
Many of you have been told that you have a doppleganger… someone out in the world that looks and acts like you. In most cases this is a source of humor, but in the case of one dealer of ours, it was nothing but a real pain in the “a double squiggle”.
Many of you have been told that you have a doppleganger… someone out in the world that looks and acts like you. In most cases this is a source of humor, but in the case of one dealer of ours, it was nothing but a real pain in the “a double squiggle”.
Picking the right GBP business categories is a critical step in optimizing your Google Business Profile, whether you are a tractor dealer, or any other business.
Picking the right GBP business categories is a critical step in optimizing your Google Business Profile, whether you are a tractor dealer, or any other business.
Hispanic car buyers are often ignored or exploited, despite the overwhelming evidence that the Hispanic community is a growing economic force in the US. This article reviews hard facts first and then explores what might limit some business people from marketing and selling to the community.
If you want to grow your business, and gain loyal customers, then you need to market to the Hispanic community around your dealership.